Fiscal Year:
2007
Title:
Children's Nutrition and Exercise, Healthy Lifestyles Video Game
Agency:
USDA
Contract:
2007-33610-17969
Award Amount:
$79,581.00
Abstract:
"This project addresses the USDA request for innovative application of information
technology to convey important nutritional information and awareness of health issues
and provide community based interventions to advance healthy lifestyles at work, at
school, at home, and at play or leisure. We will create a real video game that 1) will
increase children's awareness of the relationship of healthy food choices and physical
activity to body weight and overall health, 2) will increase children's self-efficacy
regarding their ability to make healthy food and physical activity choices, and 3) children
will choose to play because it is a real video game that they find to be as entertaining as
the video games they play for fun.
Awareness and self-efficacy are important first steps for changing health related
behaviors. While there are many programs in place to address overweight and obesity,
the problem continues to grow in the U.S.
Our video game can provide a piece to the puzzle. Since children will eagerly play the
game, it is an inexpensive and effective means of introducing them to the problem and of
helping them build confidence that they can help prevent it from happening to them.
The game will be designed to complement programs being developed and already in
place in schools, community organizations, homes, and sponsored by governmental
agencies. Phase I will adapt a video game from a previous SBIR project to test feasibility
of the project strategy."
Small Business Information at Submission:
CommGraphics Interactive, Inc.
P. O. Box 5708 Lincoln, NE 68505
EIN/Tax ID:
470796333
DUNS:
N/A
Number of Employees:
N/A
Woman-Owned:
No
Minority-Owned:
No
HUBZone-Owned:
No