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Company Information:

Company Name: Saltwater Marketing, LLC
City: Portland
State: ME
Zip+4: 04101
Woman-Owned: Yes
Minority-Owned: No
HUBZone-Owned: No
Website URL: N/A
Phone: (207) 321-2109

Award Totals:

Program/Phase Award Amount ($) Number of Awards
SBIR Phase I $80,000.00 1
SBIR Phase II $346,000.00 1

Award List:

Develop a Lobster Branding Strategy that Leverages Maine's Quality Reputation and Exploits Growing Demand for Ready to Prepare Meals

Award Year / Program / Phase: 2006 / SBIR / Phase I
Agency: USDA
Principal Investigator: Patricia Pinto, President
Award Amount: $80,000.00
Abstract:
Lobster is sold today on a non-branded commodity basis with little regard for consumer desires and needs. The opportunity to build a Maine lobster brand is threatened by new Country of Origin regulations since today basic meat extraction practices take place primarily in Canada. Creating a brand of… More

Develop a Lobster Branding Strategy that Leverages Maine's Quality Reputation and Exploits Growing Demand for Ready to Prepare Meals

Award Year / Program / Phase: 2007 / SBIR / Phase II
Agency: USDA
Principal Investigator: Patricia Pinto, President
Award Amount: $346,000.00
Abstract:
On a worldwide basis, Maine is famous for its lobster and enjoys an inherent brand equity that is unparalleled. Yet, no company has taken advantage of leveraging this perceived quality from a mass marketing perspective. In its Phase II effort, Saltwater Marketing proposes to continue developing a… More