SBA Blog

August 08
Cultivating a Business

Who doesn’t love the freshness of vine-ripened...

August 08
Training the Staff You Envision

For small business owners, it can be difficult to find good job candidates. Small businesses often times have to compete in the job market with large employers offering an attractive menu of...

August 04
4 Marketing Mistakes That Can Get You in Legal Trouble

Advertising and marketing is regulated by federal law, and if you’re not on top of the regulations that apply to you, your ads could end up costing you more in fines than they bring in business....

July 28
Seniors Win in Small Business

What’s an encore entrepreneur? It might look a lot like you.
These are people who might be starting a business for the first time as they near retirement age. Or, you may be retired already...

July 25
Celebrating Our Heroes

When President Trump asked the members of his Administration to tell him about the American heroes we have encountered in our Cabinet roles, one family instantly came to mind.Rob Leonardis...

July 20
How to Develop and Use a Good Executive Summary

Most business owners have a general idea of the executive summary that comes with the traditional business plan.  However, in the real world, summaries come up much more often than just in the...

July 20
The Importance of Marketing Positioning

It’s been several decades now since I first ran into the mental magic of marketing positioning. The diagram here shows it as presented by Philip Kotler in his text Marketing Management, which has...

July 13
Rethinking Insurance Coverage

Like most small businesses, you probably can’t self-insure (pay for losses out of pocket) because you can’t afford the risk for substantial financial exposure. You need insurance. But you may not...

July 13
No Business Credit? Here's a Simple Strategy to Get Credit and Conserve Cash Flow

If you plan to take out a loan for your business, buy equipment, open a business credit card – just about anything that requires borrowing money – having business credit is essential. But if you...

July 06
Christmas in July: Why You Should Plan Your Holiday Marketing Now

Put down the leftover hotdogs, sparklers, and souvenir American flags. Yes, summer has barely started—but if you’re a small business owner whose profitability depends on the holiday shopping...

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