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Rapid Configuration of Heterogeneous Models (RaCHeM)

Award Information
Agency: Department of Defense
Branch: Defense Advanced Research Projects Agency
Contract: W31P4Q-17-C-0065
Agency Tracking Number: D2-1740
Amount: $1,496,568.00
Phase: Phase II
Program: SBIR
Solicitation Topic Code: A13-056
Solicitation Number: 13.1
Solicitation Year: 2013
Award Year: 2017
Award Start Date (Proposal Award Date): 2017-03-15
Award End Date (Contract End Date): 2019-06-14
Small Business Information
3600 Green Court Suite 600
Ann Arbor, MI 48105
United States
DUNS: 009485124
HUBZone Owned: No
Woman Owned: No
Socially and Economically Disadvantaged: No
Principal Investigator
 Robert Bechtel
 Lead Scientist
 (734) 887-7605
Business Contact
 Laura Schwennesen
Phone: (734) 887-7683
Research Institution

SoarTech and our partner, the University of Michigan Center for Health Communication Research, propose to apply heterogeneous modeling to health communications to provide a means to project the effect of communication strategies on target audience behavior. We will create a prototype system for Rapid Configuration of Heterogeneous Models, RaCHeM. To support the current health communications community and the demands for their products, the resulting modeling approach will be accessible without significant programming knowledge or extensive software skills training and must be capable of generating new models and adapting existing models rapidly and accurately. Our approach will extend and integrate a number of pre-existing modeling methodologies to create a heterogeneous modeling approach that includes highly scalable but relatively simple models, more powerful models of cognitive function, and models that draw on human experts in the loop.

* Information listed above is at the time of submission. *

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