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Advanced social network engagement effectiveness monitoring

Award Information
Agency: Department of Defense
Branch: Special Operations Command
Contract: H92405239P009
Agency Tracking Number: S2-0702
Amount: $1,247,535.00
Phase: Phase II
Program: SBIR
Solicitation Topic Code: AF203-CSO1
Solicitation Number: X20.3
Timeline
Solicitation Year: 2020
Award Year: 2023
Award Start Date (Proposal Award Date): 2023-05-04
Award End Date (Contract End Date): 2024-05-06
Small Business Information
1230 Avenue of the Americas
New York, NY 10020-1513
United States
DUNS: 079486132
HUBZone Owned: No
Woman Owned: No
Socially and Economically Disadvantaged: No
Principal Investigator
 Jennifer Mathieu
 (617) 201-4726
 sbir@socom.mil
Business Contact
 MARY GROENEMAN
Phone: (917) 704-6019
Email: elizabeth.walls@graphika.com
Research Institution
N/A
Abstract

Adversaries and competitors of the United States are increasingly leveraging the rapidly evolving Information Environment (IE) to advance their strategic interests against those of the US and allied nations. Maintaining an information advantage in the progressively fragmented online landscape is challenging, as the impact of activities in the IE are difficult to discern and “real-world” effects are often not well understood until long after the events have occurred. As the importance and complexity of the IE increases, effective understanding and navigation of the IE is crucially important to the success of US military missions around the world. The Department of Defense and Special Operations Command (USSOCOM) need the ability to measure the effectiveness of engagement with target audiences across a diverse range of social networks and online communication channels. Access to this data-driven intelligence will support better informed decision making and improved planning and execution of military operations across areas of responsibility (AORs). Octant Data’s technology addresses a clear defense need to precisely measure the effectiveness of adversary campaigns that seek to undermine the national security and economic interests of the United States. The specific use case addressed in this technical solution focuses on the ongoing war in Ukraine.

* Information listed above is at the time of submission. *

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