Metrics for Influence Operation Measurement (MIME)

Award Information
Agency:
Department of Defense
Branch
Air Force
Amount:
$99,942.00
Award Year:
2006
Program:
SBIR
Phase:
Phase I
Contract:
FA8650-06-M-6705
Award Id:
78288
Agency Tracking Number:
F061-037-0187
Solicitation Year:
n/a
Solicitation Topic Code:
n/a
Solicitation Number:
n/a
Small Business Information
4515 Seton Center Parkway, Suite 320, Austin, TX, 78759
Hubzone Owned:
N
Minority Owned:
N
Woman Owned:
N
Duns:
158034665
Principal Investigator:
Arthur Keen
Technical Team Lead
(512) 342-0010
akeen@21technologies.com
Business Contact:
Darrin Taylor
Vice President
(512) 342-0010
dtaylorz@21technologies.com
Research Institute:
n/a
Abstract
The USAF is looking for a reliable, statistically quantifiable technique to predict the results of influence operations in such areas as PSYOPS, military deception, counterintelligence, public affairs, OPSEC, and etc. In response to this solicitation, 21st Century Technologies (21CT) proposes Metrics for Influence Operations Measurement (MIME), a project which will demonstrate techniques to: measure and predict market penetration, segment a target audience, detect and predict message propagation and impact, classify and predict epidemic profiles, and to detect and predict counter influence operations. Once we have demonstrated the feasibility of these techniques in MIME, we can begin integrating the technologies into an environment that automates the collections to measure the effectiveness of influence operations, responsiveness of the target to stimulus, and predicts success of planned operations. We will also explore methods of countering enemy influence operations.

* information listed above is at the time of submission.

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